Privacy Notice

1. Introduction

Tata Steel Limited (“TSL”, “we”, “us”) is collecting and processing your personal data in connection with your registration as an architect/contractor/engineer/firm (“ACE”) on our platforms.

Uniform practices for collecting, using, disclosing, storing, retaining, disposing, accessing, transferring or otherwise processing such information assists TSL to process Personal Information fairly and appropriately, disclosing it and/or transferring it only under appropriate circumstances. This privacy notice relates to our use of any personal information we collect from you for providing related services.

2. Purpose

Your personal data will be collected and processed for the following purposes:

  • 󠁯•󠁏 Registration and onboarding on TSL platforms
  • 󠁯•󠁏 Conducting your background verification checks
  • •󠁏 Hosting of your profile on the relevant TSL platform
  • •󠁏 Facilitating platform-based engagement, including interaction with customers and other stakeholders
  • •󠁏 Displaying of your profile on TSL platform
  • •󠁏 Any activities incidental or reasonably necessary to the above purposes

3. Applicability

This notice applies to TSL India.

4. Collection and use of information

This Data Privacy Notice describes the information that TSL collects about you; how we use and protect this information; and the choices you can make about how we use this information.

Information we collect

To manage the activities on Aashiyana portal, TSL may collect, process or store personal data relating to you as declared by you, including but not limited to personal data such as:

  • •󠁏 Name
  • •󠁏 Address
  • •󠁏 Phone number
  • •󠁏 Photographs
  • •󠁏 Information of projects executed by you (inclusive of pictures)
  • •󠁏 Location
  • •󠁏 Email address
  • •󠁏 Architect Registration Certificate (if applicable)
  • •󠁏 Company Reg. Certificate (if applicable)
  • •󠁏 Licensed Building surveyor (if applicable)
  • •󠁏 Trade License (if applicable)
  • •󠁏 GST
  • •󠁏 Aadhaar Number
  • •󠁏 Pan Card
  • •󠁏 Educational Certificate (eg: Diploma / B.Arch / B.Tech / ITI)

TSL has implemented organizational, physical and technical safeguards designed to protect your personal information from unauthorized access, use or disclosure.

How We Use This Information

TSL may use the information that we collect in a variety of ways in providing the service and operating our business, including (but not limited to) the following:

Operations: We may use the information provided by you to operate, maintain, enhance, and provide all features of the service, to provide the services and information that you request, to respond to comments and questions and to provide support to users of the service.

Improvements: We may use the information provided by you to understand the usage trends and preferences to improve the services, and to develop new services, features and functionality.

Obtain Third Party Services: We may also share Personal Information and other information with authorized third parties, including Handy Online Solutions Private Limited / Ongrid, where applicable, for the purpose of providing background verification services to TSL. We may also share such information with other authorised third-parties for website management services, information technology and related infrastructure provision, customer service, e-mail delivery, auditing, and other similar services.

Certain third parties may also contact you directly for the purpose of fulfilling the specific services required by TSL. This includes video call by our authorized third parties for purpose of background verification (specifically for address verification).

When TSL shares Personal Information with third party service providers, we require that they use your Personal Information and Other Information only for the purpose of providing services to us and subject to terms consistent with this Notice.

Communications: We may use the email address and mobile number provided by you to communicate with you using emails, SMS, VOIP Calls, PSTN network calls and WhatsApp for: (i) for administrative purposes such as customer service, right of privacy violations or defamation issues related to personal data posted on the service or regarding any services offered by us and by third parties we work with.

Publishing on website: We may publish or display the details of your profile (such as name, photo, location, professional details, credentials or work experience) on relevant TSL platforms, websites or associated interfaces, to enable customers or other users to identify and engage with you (where applicable).

You understand that such information may be accessible also to the general public and may be viewed, copied, downloaded, indexed by search engines or otherwise used by third parties beyond TSL’s direct control.

5. Fairness and Purpose

TSL will collect adequate, relevant and necessary Personal Information, and will process such information fairly and lawfully for the purpose it is collected. The purpose of collection will be specified not later than at the time of data collection, or on each occasion of change of purpose.

6. Accuracy of information

The information held by TSL on its applications shall be checked with you from time to time to ensure that it remains up-to-date.

7. Distribution of Information

7.1 Information Disclosure

TSL does not share, sell, rent, or trade personal information collected through its applications with third parties for their sole promotional purposes or as otherwise outlined in this Privacy Notice. TSL may share information with third party service providers contracted to provide services on our behalf for processing to provide you services and benefits and other business purposes. These third party service providers may only use information we provide to them as requested and instructed by TSL.

i. TSL may disclose your Personal Information as we believe to be necessary or appropriate:

a) under applicable law, including laws outside your country of residence;

b) to comply with legal process;

c) to respond to requests from public and government authorities, including public and government authorities outside your country of residence, for national security and/or law enforcement purposes;

d) to enforce our terms and conditions; and

e) to allow us to pursue available remedies or limit the damages that we may sustain.

ii. Additionally, in the event of a reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings), we may transfer the Personal Information we have collected to the relevant third party.

iii. We may share information with governmental agencies or other companies assisting us in fraud prevention or investigation. We may do so when:

a) permitted or required by law; or,

b) trying to protect against or prevent actual or potential fraud or unauthorized transactions; or,

c) Investigating fraud which has already taken place. The information is not provided to these companies for marketing purposes.

If TSL goes through a business transition, such as a merger, acquisition by another company, or sale of all or a portion of its assets, your personal information collected through our website(s) may be among the assets transferred. A prominent notice will appear on our website(s) after any such change in ownership or control of your personal information along with the Privacy Policy and Notice.

7.2 Cross-Border Data Transfers

When conducting business, working on internal projects, or implementing new processes or systems, an operation may require the transfer of personal information to other entities or third parties that are located outside of the TSL operation’s country of business. While permissible data transfer mechanisms are defined by applicable law or regulation, examples include:

  • a data transfer agreement with the party who will access or obtain the personal information;
  • notice to and/or approval from a country’s local data protection authority; or
  • Notice to and/or consent from the data subjects whose data is to be transferred.

8. Consent and Control

8.1 Consent

Consent is often referred to as an individual’s choice to “opt-in” or “opt-out” of the Company’s use of personal information and is usually obtained by a “check box” or signature confirming the individual understands and agrees to the processing of their personal information. At times, express written consent from the individual may be required based on the information processing activity.

8.2 Control of your information

TSL also provides individuals with the right to control their personal information, which includes the right to access, modify, erase, restrict, transmit, or object to certain uses of their information and for withdrawal of earlier given consent to the notice.

You may request to review, correct, update, suppress, or otherwise modify any of your Personal Information that you have previously provided to us through any of our applications, or object to the use or processing of such Personal Information by us. You have the ability to update your profile and related Personal Information by contacting regular mail addressed to privacy.governance@tatasteel.com.

If you have privacy concerns regarding access to or the correction of your Personal Information, please contact us at privacy.governance@tatasteel.com.

9. Data Storage

Your personal information is stored on our applications which may be accessible by third party vendors (wherever applicable). For further information on data storage please contact us at privacy.governance@tatasteel.com

10. Commitment to data security

Your personally identifiable information is kept secure. Only authorized employees, business partners, clients, vendors and other third-party providers (who have agreed to keep information secure and confidential) have access to this information.

Use of cookies

We and our partners use various technologies to collect and store information when you visit TSL’s applications, and this may include using cookies or similar technologies to identify your browser or device. We also use these technologies to collect and store information when you interact with services we offer to our partners. You can configure your browser to refuse cookies, or to warn you before a cookie is placed. If you disable cookies, some parts of our websites may not function properly or at all.

11. Retention and Disposal

You have the right to access, modify, erase, restrict, transmit, or object to certain uses of your information.

We will retain your personal information for as long as your account is active or as long as needed to provide relevant services or for as long as required under applicable law, contractual compliance or other legitimate requirements. If you wish to cancel your account or request that we no longer use your information to provide you services, contact us at privacy.governance@tatasteel.com. We will respond to your request to access or delete your information (except where required under law) within reasonable time.

12. Your Consent

I confirm that:

  • • I have read and understood and hereby consent to this Privacy Notice and TSL Privacy Policy access it here - https://www.tatasteel.com/privacy-policy/
  • •󠁏 I voluntarily consent to the processing of my personal data for the purposes stated above
  • •󠁏 I voluntarily consent to the processing of my personal data for the purposes of onboarding, registration and profile creation on TSL platforms including Aashiyana
  • •󠁏 I voluntarily consent to Tata Steel limited sharing my personal data and documents with authorised background verification agencies, including Handy Online Solutions Private Limited / Ongrid, for background verification.
  • •󠁏 I voluntarily consent to TSL publishing/displaying my profile and contact details on TSL/Aashiyana platforms and making them available to customers/users.
  • •󠁏 I voluntarily consent to receiving communications through email, SMS, VOIP calls, and WhatsApp for onboarding, verification, customer-connect, support and service-related purposes.

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    Regional Guide to Selecting Sanitary Ware in India

    • During Construction Product type & specifications

     

    Introduction

    Learn how to choose the right sanitary ware for your region in India. Explore climate-specific solutions, materials, and practical considerations for optimal selection.

     

     

     

    The right sanitary ware is not always about good looking fixtures - it is also about choosing the right ones that last, perform well and fits the space that it is supposed to be used for. One should also consider climatic conditions.

    This comprehensive guide explores optimal choices for different regions across India, focusing on practical solutions for varying environmental challenges.

     

     

    1. Northern India – Durability Meets Functionality

    Shower Cabin at the Modern Bathroom

     

    If you’re in the north—think Delhi, Jammu & Kashmir, or Punjab—you know that winters can be harsh. Freezing temperatures aren’t just uncomfortable; they can crack poorly chosen sanitary ware. So, durability and temperature resistance are top priorities here.

     

    Key Considerations:

    • Frost-resistant materials: Go for vitrified ceramic, which is great at holding up against the cold without cracking like a bad mood during a power cut. Low-quality plastics or other cheap options just won’t make it through the winters.

    • Water conservation: Water is premium. With the rise in awareness about water scarcity, low-flow toilets and faucets should be at the top of your list. These options don’t just save water, they save you from a heavy water bill!

    • Sleek, urban designs: Cities like Delhi, have a fondness for modern, sleek aesthetics. Minimalism is your best bet here, so choose those chic, European-inspired commodes and washbasins that make your bathroom look like the ones you see in a design magazine.

     

    Suggestions: Go for white ceramic toilets that feature soft-close lids for that extra bit of luxury. If you have deep pockets, go for the wall-mounted toilets like in the modern apartments—they save space and make cleaning a breeze. Add chrome-plated faucets and showerheads to give your bathroom that “premium” feel.

     

     

    2. Southern India – Tackling Humidity and Coastal Living

    modern bathroom room with toilet and washing machine

     

    Southern India is a different ballgame altogether. With the humidity and coastal proximity, especially in cities like Chennai, Kochi, it’s crucial to go for sanitary ware that can take the heat—and the moisture—without rusting away.

     

    Key Considerations:

    • Corrosion-resistant materials: Here stainless steel and porcelain are your best friends here. The combination of moisture and salt in the air can cause corrosion, so stay away from anything that can’t handle a little extra humidity.

    • Humidity-resistant finishes: Go for non-porous finishes that resist mould and mildew. Who would want to keep scrubbing their sink every other day just to keep the fungus at bay.

    • Stylish but functional: Southern India has a balanced taste for style, so choose practicality over style. You’ll find everything from traditional squat toilets to modern European-style fixtures, so select based on your comfort and the kind of space you’re working with.

     

    Suggestions: In coastal areas, choose stainless steel taps and showerheads that resist rust. For a more sophisticated feel, ceramic basins with a modern design will do wonders. And also, you’ll be able to maintain them without a whole lot of fuss.

     

    Our recommendation

    Rebars, Superlinks

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    3. Eastern India – Durability and Rain-Readiness

    bathroom interior with wall-hung toilet and square mirror in white

     

    Eastern India—West Bengal, Odisha, and Bihar—deals with heavy rainfall. This region needs sanitary ware that can withstand a little (or a lot) of water without falling apart. The challenge? Balancing affordability with quality.

     

    Key Considerations:

    • Water-resistant materials: Choose ceramic or porcelain, which are both durable and water-resistant. You don’t want your bathroom looking like it’s been caught in a monsoon after every rainy season.

    • Affordable yet effective: Let’s face it, budget matters. But don’t compromise on durability just to save a little money. Low-cost will not mean low-quality if you choose wisely.

    • Durability over style: While Eastern India’s urban areas are growing in style, durability is still the key. That’s because how long it lasts matters more than how pretty your commode looks after it’s been used a few times.

     

    Suggestions: Go for wall-mounted toilets to keep things dry during those heavy rains. Stick to reliable ceramic washbasins and ensure they’re easy to clean after exposure to the elements.

     

     

    4. Western India – Dealing with Heat, UV Exposure, and Luxe Living

    A hand holding shower head in bathroom, water tap on background, cleaning of clogged nozzles.

     

    Western India, especially places like Rajasthan, Maharashtra, and Gujarat, are known for their extreme heat. In coastal areas like Mumbai, saltwater is also a consideration. Whether you're in the sweltering heat of Rajasthan or the humidity of Goa, your sanitary ware should be able to withstand the elements without showing signs of wear and tear too quickly.

     

    Key Considerations:

    • Heat-resistant materials: Ceramic and vitreous china are your go-to options here. Heat can deform materials, and you definitely don’t want that happening to your toilet when you're trying to escape the summer heat.

    • Saltwater-resistant finishes: For coastal areas, stainless steel and high-quality ceramic are essential to combat the corrosive effects of saltwater.

    • Luxury living: Western India, particularly in cities like Mumbai, loves a bit of luxury. Modern features like touchless faucets, bidets, and sleek designs are becoming more popular in urban spaces. But, even in luxury, go for water-saving products, because every drop counts, especially in water-scarce areas like Gujarat.

     

    Suggestions: Go for wall-mounted toilets and ceramic or stainless steel finishes that can handle UV exposure. If you’re in a high-heat area like Rajasthan, invest in UV-resistant taps to keep them looking new. And remember, in areas like Goa, the saltwater makes stainless steel a must for longevity.

     

    Our recommendation

    Rebars, Superlinks

    7-8 words short description of Rebars

    or Superlinks will come here

    Rebars Promotional Banner

    5. Central India – Budget-Friendly and Heat-Resistant

    Interior of restroom with toilet bowl and chest of drawers near white wall

     

    Central India—Madhya Pradesh and Chhattisgarh—is known for its scorching summers. Here, affordability and durability take centre stage, but you’ll also need to keep the heat in mind.

     

    Key Considerations:

    • Affordable materials: Go for cost-effective sanitary ware like ceramic and HDPE (high-density polyethylene). These materials are tough and durable but won’t cost you a bomb.

    • Heat-resistant materials: Given the extreme heat, materials like porcelain and ceramic are ideal. Anything that can withstand high temperatures without damaging is a winner.

    • Simple and functional: In rural and semi-urban areas, simple designs that prioritize functionality over style are often more practical. But that doesn’t mean you can’t have a well-designed bathroom—just focus on quality.

     

    Suggestions: Stick to basic ceramic washbasins and toilets for affordability and durability. In rural areas, squatting toilets may still be a preferred choice, so choose accordingly to make sure they hold up in the heat.

     

     

     

     

    Wrapping It Up

     

    Choosing sanitary ware goes beyond aesthetics. It requires a careful balance of durability, style, and functionality, tailored to your specific regional needs. Whether you're battling the cold in the north, coping with humidity in the south, or facing the heat in the west, the right sanitary ware adapts. Consider your region's climate and unique requirements to ensure your bathroom fixtures not only look good but also perform reliably and last for years to come. Happy bathroom outfitting!

    Ready to start building?

    Explore Tata Aashiyana's range of products for all your home design needs.

     

    Shop now

     

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